Which Social Media Are You?

Like my husband said to me last night, social media exploded onto the scene of the World Wide Web just when youngsters of the latest Net Generation were born. This only means that those born after the Generation X or Y will be very well-read with smartphones, tablets, laptops and computers, and all other things…

Put Your ROI on the Social Scale.

Is it just me or does anyone find the topic on social media measurement and metrics rather confusing and difficult to understand and comprehend? I’m sure there are many Social Media Administrators, Managers and Consultants out there who have to go through the hassle of Social Media reporting and analytics at every month-end. The numbers…